Gondola branding in ski resorts
Gondolas are not only an indispensable means of transportation, but also a mobile advertising medium that can generate up to 30,000 visual contacts a day thanks to their presence and high passenger frequency. In ski resorts in Austria such as Schladming, Sölden, Hinterstoder or Seefeld, in Germany in Garmisch Partenkirchen or in Italy in Bormio or Cortina, gondolas attract everyone's attention with their creative designs - whether during the ride or while queuing. Gondolas are one of the most frequently used means of transportation in ski resorts. Especially the main connections, which often serve as a feeder into the heart of the ski area, they guarantee an extremely high range. With a frequency of up to 20 trips per hour per gondola, your advertising messages will be seen many times over - by skiers, snowboarders, hikers or passing guests at the lift stations.
Exclusive advertising space with maximum visibility
A major advantage of gondola branding is the exclusivity of your message. Each gondola is only used by one brand, so there is no direct competition. This ensures that your message is perceived undisturbed - a decisive factor for successful brand anchoring.
Creative designs for maximum attention
The generous exterior surfaces of the gondolas allow for memorable and eye-catching designs that stand out from a distance. Your brand becomes the central eye-catcher as the gondola floats along the slopes. Thanks to their mobility, gondolas are visible in all areas of a ski resort - from the valley station to the slopes to the mountain station. Gondolas on main axes in particular ensure maximum reach for your campaign.
Durability and alpine suitability
Our gondola brandings are specially developed for the challenging conditions of the Alpine region. They impress with their high material quality and resistance to wind and weather. This ensures lasting visibility of your brand throughout the year - even under extreme conditions such as those that can sometimes prevail in the winter season at over 2,000 meters above sea level. Gondola advertising is part of the exclusive range of out-of-home advertising in ski resorts.
Target group approach that hits the mark
Winter sports enthusiasts, mountain hikers and mountain bikers are an attractive target group: active, keen to consume and with high incomes. Your messages reach these people in relaxed moments - be it while queuing at the lifts or during the trip, protected from wind and weather. The positive atmosphere in the ski area, on the mountain, ensures that your brand is associated with experiences such as adventure and enjoyment.
Gondola branding offers you an exclusive platform to position your brand effectively in the long term. Take advantage of this extraordinary advertising opportunity and make your message unforgettable on the mountain.
