About us

Number 1 for advertising and technology in Italian mountain destinations

sitour Italia is the leader in out-of-home advertising and information technology in Italian mountain resorts, both for winter sports and summer destinations. With an extensive network of managed Alpine destinations and an audience of over 30 million sports and mountain enthusiasts, we have been a point of reference in the integration of advertising, technology and tourism for decades.

Innovative advertising solutions and digital media technology

We offer a wide range of advertising media, from classic signs to large-format and customised solutions to state-of-the-art interactive and network-controlled LED and Digital Signage systems. Our customised solutions guarantee maximum visibility and significant reach, with both analogue and digital media, for our advertising partners throughout Italy.

Expertise, quality, reliability and innovation

Thanks to our many years of experience in cable cars, snow sports and tourism technology, sitour Italia is the leader in media and technology innovation in the Italian mountain regions. Based in Italy (BZ) and with a strong partner network, we guarantee local and international support. Our experience, combined with continuous technical innovation, makes us the ideal partner for advertising companies and tour operators in ski and mountain destinations in Italy.

News

sitour / feratel team at the Interalpin 2023 trade fair stand

Visit us at the Interalpin 2025!

From May 6 to 9, 2025, sitour and feratel will be presenting innovative solutions for the mountain railway industry in Hall B.1, Stand 138 - make an appointment now!
MediaMix

Inspire digitally - a complete solution

We are your experts for information, safety, and orientation in the mountains – both analog and digital. Combining experience, innovation, and passion, we provide tailored systems from hand-painted panoramic maps to LED and digital signage – always clear and intuitive.

Innovation

sitour Italia combines decades of experience with the constant search for innovative solutions, developing cutting-edge technologies and media strategies for mountain regions, always geared to market needs.

Flexibility

sitour Italia offers customised and tailor-made communication solutions, ensuring an effective connection with the public in mountainous areas.

International

sitour Italia is part of the largest network specialising in digital Out-of-Home advertising and information technology for ski areas and mountain destinations in the Alps.