iSKI app and iSKI tracker

Digital advertising with emotion

The iSKI app offers versatile, targeted advertising formats for active, tech-savvy audiences:

  • Interactive banners: your featured message on the home or in ski agendas.
  • Push messages: personalized communications with high interaction rates, perfect for events and offers.
  • Trophy iSKI: gamification and social sharing that turn your brand into a viral experience.

With features like theiSKI Tracker, which records kilometers traveled and elevation gains, your brand is associated with moments of joy, performance, and personal success-a true emotional anchor that strengthens the long-term bond with skiers.

The strength of iSKI lies in the synergy between digital and analog: megaboards and gondolas provide visibility in the terrain, while digital tools extend reach into the online world. The result is a 360-degree campaign that accompanies customers at every stage of their ski experience.

With iSKI, advertising becomes more than a message: it becomes part of the personal and social history of the winter sports community.

Product facts

21 countries

4.5 million users

Formats

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Innovative

sitour Italia combines decades of experience with the constant search for innovative solutions, developing state-of-the-art technologies and media strategies for mountain regions, always geared to market needs.

Flexible

sitour Italia offers customised and tailor-made communication solutions, ensuring an effective connection with the public in mountainous areas.

International

sitour Italia is part of the largest network specialising in digital Out-of-Home advertising and information technology for ski areas and mountain destinations in the Alps.