Madonna di Campiglio introduces a new digital layout for traffic and safety communication. The content on the existing screens has been completely revamped with updated graphics and a more intuitive layout designed to make it easier for skiers and visitors to find their way around.
The result is clearer and more immediate communication, with information accessible in real time to move safely around the slopes and enhance the experience on the snow.
This update enhances sitour's digital information points in the ski area and underscores the resort's focus on quality of reception and protection for sportsmen and women.
The new sign for closing the slopes, thanks to clear warning signs, a design that complies with regulations, and simple operation, ensures that high-risk areas are secured outside of operating hours, thereby enhancing safety in the ski area.
3.0 screens take communication on the mountain to a new level: high resolution, extraordinary detail and clear information for skiers and visitors.
From an encounter comes an idea: transforming advertising PVCs destined for waste into new opportunities. A project that combines sustainability, creativity and social inclusion.
sitour Italia combines decades of experience with the constant search for innovative solutions, developing state-of-the-art technologies and media strategies for mountain regions, always geared to market needs.
sitour Italia offers customised and tailor-made communication solutions, ensuring an effective connection with the public in mountainous areas.
sitour Italia is part of the largest network specialising in digital Out-of-Home advertising and information technology for ski areas and mountain destinations in the Alps.