Oysho chooses Madonna di Campiglio

The Italian mountains confirm its role as an exclusive showcase for international brands. Oysho, specializing in sportswear, underwear and leisurewear, has chosen Madonna di Campiglio to strengthen its presence in Italy.
Thanks to the collaboration with sitour, the brand will be present throughout the resort through strategic advertising spaces, enhanced by a context of international prestige. The initiative highlights how alpine resorts are not only elite tourist destinations, but also ideal stages to communicate values of energy, wellness and active lifestyle.
sitour thus confirms its role as a bridge between global brands and a selected audience, offering effective and impactful communication solutions in Italy's most prestigious ski destinations.

More news

Canazei Schermo FM

Screens that amaze

3.0 screens take communication on the mountain to a new level: high resolution, extraordinary detail and clear information for skiers and visitors.

Zaino Inverno

From advertising campaign to gadget

Your communication does not stop with the end of a campaign: the materials used can be transformed into new objects, keeping the message alive and offering continuity to your marketing strategy, with strong sustainable value.

Innovative

sitour Italia combines decades of experience with the constant search for innovative solutions, developing state-of-the-art technologies and media strategies for mountain regions, always geared to market needs.

Flexible

sitour Italia offers customised and tailor-made communication solutions, ensuring an effective connection with the public in mountainous areas.

International

sitour Italia is part of the largest network specialising in digital Out-of-Home advertising and information technology for ski areas and mountain destinations in the Alps.