Panoramaboard

Panoramaboard: orientation, identity and innovation for alpine destinations

The panoramaboard is one of the most iconic and recognizable elements of sitour Italia: a fundamental tool for offering guests a clear, complete and immediate view of the location. Since day zero we have been creating maps capable of telling the story of the area, guiding visitors and enhancing the identity of mountain destinations.

From the earliest hand-painted versions to today's digital productions, the panoramic map has become a timeless classic, now made even more accurate and immersive thanks to state-of-the-art graphic technologies.

An artistic legacy that becomes technology

The sitour panoramic map began as an artistic representation to orient guests in alpine ski areas. Today it evolves into a modern, digital product that combines tradition, aesthetics and functionality.

Whether it is a panoramic map or a tourist map, the goal is one: to provide an immediate and intuitive glance, capable of connecting the visitor with the territory.

Our creative process: where art and precision meet

Each Sitour panoramic map is the result of an articulate and meticulous process:

  • Analysis of the location with aerial maps, photographs and digital tools.
  • Preliminary pencil sketch, to define perspective and composition.
  • Artistic coloring, with light and shadow effects that give depth to the landscape.
  • Digitization of the painting, basis for subsequent graphic elaborations.
  • Insertion of information elements, such as slopes, facilities, trails and points of interest.
  • Final installation on panoramic panels strategically placed in the location.

The result is an accurate, harmonious and recognizable representation, capable of accompanying guests throughout their mountain experience.

Digital and interactive panoramic maps

After digitization, the map can be transformed into an interactive tool:

  • slopes opening/closing displayed in real time,
  • lifts highlighted graphically,
  • updatable points of interest,
  • dynamic information to improve orientation.

An evolved support that combines aesthetics, functionality and immediacy, making visual communication more effective and engaging.

A reference point for every destination

The sitour panoramic map continues to be a symbol of Alpine locations: an element that facilitates orientation, enhances the landscape, and improves the visitor experience through a clear, elegant, and always up-to-date visual language.

"In the landscape you find what is there, what you see plus something else that belongs only to your imagination." - Fabrizio Caramagna

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Innovative

sitour Italia combines decades of experience with the constant search for innovative solutions, developing state-of-the-art technologies and media strategies for mountain regions, always geared to market needs.

Flexible

sitour Italia offers customised and tailor-made communication solutions, ensuring an effective connection with the public in mountainous areas.

International

sitour Italia is part of the largest network specialising in digital Out-of-Home advertising and information technology for ski areas and mountain destinations in the Alps.